{"id":426,"date":"2025-11-07T09:00:00","date_gmt":"2025-11-07T00:00:00","guid":{"rendered":"https:\/\/sherry-works.com\/field-note\/?p=426"},"modified":"2026-03-31T23:29:15","modified_gmt":"2026-03-31T14:29:15","slug":"data-meets-storytelling","status":"publish","type":"post","link":"https:\/\/sherry-works.com\/field-note\/2025\/11\/07\/data-meets-storytelling\/","title":{"rendered":"\u300c\u6570\u5024\u00d7\u30b9\u30c8\u30fc\u30ea\u30fc\u300d\u3067\u63d0\u6848\u66f8\u3092\u4f5c\u308b\u6280\u8853"},"content":{"rendered":"\n

\u300c\u6570\u5b57\u3060\u3051\u3058\u3083\u4f1d\u308f\u3089\u306a\u3044\u300d\u3053\u308c\u306f\u3001\u3069\u3093\u306a\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3082\u4e00\u5ea6\u306f\u3076\u3064\u304b\u308b\u58c1\u3067\u3059\u3002
Google Analytics\u3001GA4\u3001SNS\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u2026\u2026\u6570\u5b57\u306f\u5c71\u307b\u3069\u3042\u308b\u306e\u306b\u3001\u63d0\u6848\u66f8\u304c\u201c\u901a\u3089\u306a\u3044\u201d\u3002
\u9006\u306b\u3001\u611f\u60c5\u7684\u306a\u30b9\u30e9\u30a4\u30c9\u69cb\u6210\u306b\u3059\u308b\u3068\u3001\u300c\u6839\u62e0\u304c\u5f31\u3044\u300d\u3068\u8df3\u306d\u8fd4\u3055\u308c\u308b\u3002<\/p>\n\n\n\n

\u50d5\u81ea\u8eab\u3082\u65b0\u4eba\u306e\u9803\u3001\u3053\u306e\u201c\u6570\u5b57\u3068\u8aac\u5f97\u306e\u30d0\u30e9\u30f3\u30b9\u201d\u3067\u4f55\u5ea6\u3082\u5931\u6557\u3057\u307e\u3057\u305f\u3002
\u3069\u3093\u306a\u306b\u5206\u6790\u3057\u3066\u3082\u300c\u3075\u30fc\u3093\u300d\u3067\u7d42\u308f\u308b\u3002\u3069\u3093\u306a\u306b\u71b1\u304f\u8a9e\u3063\u3066\u3082\u300c\u30a8\u30d3\u30c7\u30f3\u30b9\u306f\uff1f\u300d\u3067\u8a70\u307e\u308b\u3002<\/p>\n\n\n\n

\u305d\u306e\u306a\u304b\u3067\u63b4\u3093\u3060\u7b54\u3048\u304c\u3001\u300c\u6570\u5024\u00d7\u30b9\u30c8\u30fc\u30ea\u30fc\u300d\uff1d\u201c\u4eba\u304c\u52d5\u304f\u30ed\u30b8\u30c3\u30af\u201d<\/strong>\u3067\u3059\u3002
\u6570\u5b57\u3092\u4f7f\u3063\u3066\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u8a9e\u308a\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u3067\u6570\u5b57\u306b\u5b9f\u611f\u3092\u4e0e\u3048\u308b\u3002
\u3053\u306e\u639b\u3051\u5408\u308f\u305b\u304c\u3001\u63d0\u6848\u66f8\u3092\u300c\u4f1d\u308f\u308b\u300d\u304b\u3089\u300c\u52d5\u304f\u300d\u306b\u5909\u3048\u308b\u9375\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n\n\n\n\n

\u300c\u6570\u5b57\u306e\u624b\u89e6\u308a\u300d\u3092\u53d6\u308a\u623b\u3059<\/h2>\n\n\n\n

\u6570\u5b57\u306f\u3001\u898b\u305b\u65b9\u3092\u9593\u9055\u3048\u308b\u3068\u201c\u73fe\u5834\u306e\u624b\u89e6\u308a\u201d\u3092\u5931\u3044\u307e\u3059\u3002
\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u4e0a\u306e0.3\uff05\u30843.5\u79d2\u306b\u3001\u4eba\u306e\u884c\u52d5\u306e\u5b9f\u611f\u304c\u6d88\u3048\u3066\u3057\u307e\u3046\u3002<\/p>\n\n\n\n

\u3060\u304b\u3089\u50d5\u306f\u3001\u6570\u5b57\u3092\u51fa\u3059\u3068\u304d\u306b\u5fc5\u305a\u300c\u73fe\u5834\u306e\u6620\u50cf\u3092\u6dfb\u3048\u308b\u300d\u3064\u3082\u308a\u3067\u66f8\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u305f\u3068\u3048\u3070\u3001<\/p>\n\n\n\n

\n

\u300c\u5e73\u5747\u6ede\u5728\u6642\u9593\u304c20\uff05\u5897\u3048\u307e\u3057\u305f\u300d
\u3067\u306f\u306a\u304f\u3001
\u300c1\u4eba\u3042\u305f\u308a\u3001\u7d0430\u79d2\u9577\u304f\u30da\u30fc\u30b8\u306b\u7559\u307e\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u300d<\/p>\n<\/blockquote>\n\n\n\n

\u3068\u8868\u73fe\u3059\u308b\u3002
\u3053\u306e\u201c30\u79d2\u201d\u306b\u306f\u3001\u300c\u30e6\u30fc\u30b6\u30fc\u304c\u5546\u54c1\u753b\u50cf\u3092\u3082\u3046\u4e00\u679a\u898b\u308b\u300d\u300c\u6bd4\u8f03\u8868\u3092\u6700\u5f8c\u307e\u3067\u8aad\u3080\u300d\u3068\u3044\u3063\u305f\u884c\u52d5\u306e\u7d75\u304c\u6d6e\u304b\u3073\u307e\u3059\u3002<\/p>\n\n\n\n

\u6570\u5b57\u306b\u201c\u624b\u89e6\u308a\u201d\u304c\u623b\u308b\u3002<\/p>\n\n\n\n

\u50d5\u306f\u3053\u306e\u5c0f\u3055\u306a\u66f8\u304d\u63db\u3048\u3092\u3001\u300c\u30c7\u30fc\u30bf\u306e\u7ffb\u8a33\u300d\u3068\u547c\u3093\u3067\u3044\u307e\u3059\u3002
\u6570\u5024\u3092\u3001\u4eba\u306e\u884c\u52d5\u306b\u7ffb\u8a33\u3059\u308b\u3002
\u305d\u308c\u304c\u3067\u304d\u308b\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u306f\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u300c\u6570\u5b57\u304c\u751f\u304d\u3066\u3044\u308b\u300d\u3068\u611f\u3058\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3093\u3067\u3059\u3002<\/p>\n\n\n\n

\u6570\u5b57\u306b\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u3064\u3051\u308b\u300c4\u3064\u306e\u7dda\u300d<\/h2>\n\n\n\n

\u63d0\u6848\u66f8\u3092\u201c\u7269\u8a9e\u201d\u3068\u3057\u3066\u8aad\u307e\u305b\u308b\u306b\u306f\u3001\u6570\u5b57\u306e\u70b9\u3092\u7dda\u306b\u5909\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002
\u50d5\u304c\u3088\u304f\u4f7f\u3046\u306e\u304c\u3001\u3053\u306e4\u30b9\u30c6\u30c3\u30d7\u306e\u69cb\u9020\u3067\u3059\u3002<\/p>\n\n\n\n

\u73fe\u72b6\u3000\u2192\u3000\u8ab2\u984c\u3000\u2192\u3000\u4eee\u8aac\u3000\u2192\u3000\u6253\u3061\u624b<\/code><\/pre>\n\n\n\n
\u305f\u3068\u3048\u3070\u3001\u3042\u308b\u88fd\u54c1\u30da\u30fc\u30b8\u3067CTR\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u305f\u3068\u3057\u307e\u3059\u3002<\/p>\n\n\n\n
\n
\u73fe\u72b6\uff1a\u30af\u30ea\u30c3\u30af\u7387\u304c\u6628\u5bfe\u6bd4\u306715\uff05\u6e1b\u5c11
\u8ab2\u984c\uff1aLP\u306e\u60c5\u5831\u91cf\u304c\u5897\u3048\u3001\u4e3b\u8981CTA\u306e\u8996\u8a8d\u6027\u304c\u4e0b\u304c\u3063\u3066\u3044\u308b
\u4eee\u8aac\uff1aCTA\u4f4d\u7f6e\u304c\u30b9\u30af\u30ed\u30fc\u30eb\u6df1\u304f\u3001\u96e2\u8131\u304c\u5897\u3048\u3066\u3044\u308b\u53ef\u80fd\u6027
\u6253\u3061\u624b\uff1aCTA\u30921\u30b9\u30af\u30ed\u30fc\u30eb\u4e0a\u306b\u914d\u7f6e \u2192 AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd<\/p>\n<\/blockquote>\n\n\n\n
\u3053\u306e\u6d41\u308c\u3092\u30b9\u30e9\u30a4\u30c91\u679a\u3067\u63cf\u304f\u3060\u3051\u3067\u3001\u898b\u308b\u5074\u306f\u300c\u306a\u305c\u305d\u3046\u8003\u3048\u305f\u304b\u300d\u300c\u6b21\u306b\u4f55\u3092\u3059\u308c\u3070\u3044\u3044\u304b\u300d\u3092\u76f4\u611f\u7684\u306b\u7406\u89e3\u3067\u304d\u307e\u3059\u3002
\u6570\u5b57\u306f\u6587\u8108\u3092\u5f97\u3066\u3001\u8aac\u5f97\u529b\u306e\u3042\u308b\u201c\u7dda\u201d\u306b\u306a\u308b\u3002<\/p>\n\n\n\n
\u3055\u3089\u306b\u3001\u63d0\u6848\u306e\u4e00\u8cab\u6027\u3092\u6301\u305f\u305b\u308b\u305f\u3081\u306b\u50d5\u304c\u3088\u304f\u3084\u308b\u306e\u304c\u3001
\u300c1\u30b9\u30c8\u30fc\u30ea\u30fc\uff1d1\u30b0\u30e9\u30d5\u300d<\/strong>\u306e\u539f\u5247\u3067\u3059\u3002<\/p>\n\n\n\n
1\u679a\u306e\u30b0\u30e9\u30d5\u306b\u8907\u6570\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u8a70\u3081\u8fbc\u3080\u3068\u3001\u53d7\u3051\u624b\u306f\u6df7\u4e71\u3057\u307e\u3059\u3002
\u3080\u3057\u308d\u3001\u30b0\u30e9\u30d5\u306f\u201c\u8a9e\u308b\u201d\u3088\u308a\u201c\u8a9e\u3089\u305b\u308b\u201d\u3002
1\u672c\u306e\u7dda\u3067\u300c\u3053\u3053\u304c\u8ee2\u63db\u70b9\u3067\u3059\u300d\u3068\u898b\u305b\u308b\u3060\u3051\u3067\u3001\u76f8\u624b\u306f\u81ea\u7136\u3068\u305d\u306e\u5909\u5316\u3092\u7269\u8a9e\u3068\u3057\u3066\u8aad\u307f\u53d6\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
\u201c\u6570\u5024\u304c\u51b7\u305f\u304f\u898b\u3048\u308b\u63d0\u6848\u66f8\u201d\u306e\u5171\u901a\u70b9<\/h2>\n\n\n\n
\u6570\u5b57\u306e\u8aac\u5f97\u529b\u304c\u306a\u3044\u63d0\u6848\u66f8\u306b\u306f\u3001\u3044\u304f\u3064\u304b\u306e\u30d1\u30bf\u30fc\u30f3\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
1\ufe0f\u20e3 \u6570\u5b57\u306e\u201c\u5b64\u7acb\u201d<\/strong>
\u30c7\u30fc\u30bf\u304c\u4e26\u3093\u3067\u3044\u308b\u3060\u3051\u3067\u3001\u6587\u8108\u304c\u306a\u3044\u3002
\u4f8b\uff1a\u300c\u76f4\u5e30\u738740\uff05\u300d\u300cCTR1.2\uff05\u300d\u300cCVR0.4\uff05\u300d\u3067\u3001\u4f55\u304c\u8a00\u3044\u305f\u3044\u306e\uff1f\u3068\u306a\u308b\u3002<\/p>\n\n\n\n
2\ufe0f\u20e3 \u201c\u6bd4\u8f03\u306e\u8ef8\u201d\u304c\u306a\u3044<\/strong>
\u300c\u524d\u56de\u6bd4\u300d\u300c\u696d\u754c\u5e73\u5747\u300d\u300c\u985e\u4f3c\u30da\u30fc\u30b8\u300d\u306a\u3069\u3001\u57fa\u6e96\u304c\u306a\u3044\u307e\u307e\u6570\u5b57\u3092\u51fa\u3059\u3002
\u6570\u5b57\u306f\u76f8\u5bfe\u8a55\u4fa1\u3067\u610f\u5473\u3092\u6301\u3061\u307e\u3059\u3002\u57fa\u6e96\u306e\u306a\u3044\u6570\u5b57\u306f\u7a7a\u4e2d\u3092\u6f02\u3046\u3060\u3051\u3002<\/p>\n\n\n\n
3\ufe0f\u20e3 \u201c\u884c\u52d5\u306e\u7ffb\u8a33\u201d\u304c\u306a\u3044<\/strong>
\u300cCTR\u304c\u4e0a\u304c\u3063\u305f\u300d\u3060\u3051\u3067\u306f\u201c\u3060\u304b\u3089\u4f55\u201d\u306b\u306a\u308b\u3002
\u300c\u4e0a\u304c\u3063\u305f\u7406\u7531\u300d\u300c\u305d\u306e\u3068\u304d\u30e6\u30fc\u30b6\u30fc\u304c\u4f55\u3092\u3057\u3066\u3044\u305f\u304b\u300d\u3092\u63cf\u304f\u3053\u3068\u304c\u3001\u6570\u5b57\u306b\u7269\u8a9e\u3092\u4e0e\u3048\u308b\u3002<\/p>\n\n\n\n
\u3053\u306e3\u3064\u3092\u6f70\u3059\u3060\u3051\u3067\u3001\u63d0\u6848\u66f8\u306e\u6e29\u5ea6\u304c\u4e00\u6c17\u306b\u4e0a\u304c\u308a\u307e\u3059\u3002
\u6570\u5b57\u304c\u201c\u751f\u304d\u3066\u3044\u308b\u201d\u3068\u611f\u3058\u3089\u308c\u308b\u3093\u3067\u3059\u3002<\/p>\n\n\n\n
\u300c\u4eee\u8aac\u300d\u3068\u300c\u691c\u8a3c\u300d\u3067\u5b8c\u7d50\u3057\u306a\u3044\u63d0\u6848\u66f8\u3092<\/h2>\n\n\n\n
\u591a\u304f\u306e\u63d0\u6848\u66f8\u306f\u3001\u300c\u4eee\u8aac\u300d\u3068\u300c\u65bd\u7b56\u63d0\u6848\u300d\u3067\u7d42\u308f\u3063\u3066\u3044\u307e\u3059\u3002
\u3067\u3082\u305d\u308c\u3060\u3051\u3067\u306f\u3001\u201c\u3084\u3063\u3066\u307f\u3088\u3046\u201d\u306e\u5f8c\u62bc\u3057<\/strong>\u306b\u306f\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n
\u50d5\u304c\u3088\u304f\u5165\u308c\u308b\u306e\u306f\u3001\u300c\u691c\u8a3c\u30b7\u30df\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u300d<\/strong>\u306e1\u30da\u30fc\u30b8\u3002
Excel\u3067\u3082\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u3067\u3082\u3044\u3044\u3002
AB\u30c6\u30b9\u30c8\u5f8c\u306e\u60f3\u5b9a\u7d50\u679c\u3092\u30013\u30d1\u30bf\u30fc\u30f3\u3067\u898b\u305b\u307e\u3059\u3002<\/p>\n\n\n\n
\n
\u30fb\u30d1\u30bf\u30fc\u30f3A\uff1aCTR +10\uff05 \u2192 CVR +5\uff05\uff08\u6539\u5584\u898b\u8fbc\u307f\uff09
\u30fb\u30d1\u30bf\u30fc\u30f3B\uff1aCTR \u00b10\uff05 \u2192 CVR +2\uff05\uff08\u5fae\u5897\uff09
\u30fb\u30d1\u30bf\u30fc\u30f3C\uff1aCTR -5\uff05 \u2192 CVR \u00b10\uff05\uff08\u52b9\u679c\u8584\uff09<\/p>\n<\/blockquote>\n\n\n\n
\u300c\u6700\u60aa\u3067\u3082\u5927\u640d\u306f\u3057\u306a\u3044\u300d\u300c\u4e00\u5ea6\u3084\u3063\u3066\u307f\u308b\u4fa1\u5024\u304c\u3042\u308b\u300d\u3068\u898b\u305b\u3089\u308c\u308b\u3002
\u6570\u5b57\u306e\u51b7\u305f\u3055\u3092\u3001\u201c\u53ef\u80fd\u6027\u306e\u6e29\u5ea6\u201d\u306b\u5909\u3048\u308b\u30b9\u30c6\u30c3\u30d7\u3067\u3059\u3002<\/p>\n\n\n\n
\u30b9\u30c8\u30fc\u30ea\u30fc\u3067\u5f15\u304d\u8fbc\u3080\u300c\u30d7\u30ec\u30bc\u30f3\u306e\u547c\u5438\u300d<\/h2>\n\n\n\n
\u63d0\u6848\u66f8\u3092\u8aad\u3080\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u3001\u305f\u3044\u3066\u3044\u6642\u9593\u304c\u306a\u3044\u3002
\u3060\u304b\u3089\u3053\u305d\u3001\u201c\u547c\u5438\u306e\u3044\u3044\u69cb\u6210\u201d\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n
\u50d5\u306f\u5fc5\u305a\u300c\u6570\u5b57\u2192\u884c\u52d5\u2192\u611f\u60c5\u300d\u306e\u9806\u3067\u4e26\u3079\u307e\u3059\u3002<\/p>\n\n\n\n
\n
\u2460 \u6570\u5b57\uff1a\u30c7\u30fc\u30bf\u304b\u3089\u4e8b\u5b9f\u3092\u51fa\u3059
\u2461 \u884c\u52d5\uff1a\u305d\u306e\u3068\u304d\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u63cf\u304f
\u2462 \u611f\u60c5\uff1a\u30e6\u30fc\u30b6\u30fc\u304c\u4f55\u3092\u611f\u3058\u305f\u304b\u3092\u6dfb\u3048\u308b<\/p>\n<\/blockquote>\n\n\n\n
\u305f\u3068\u3048\u3070\u3001
\u300c\u30af\u30ea\u30c3\u30af\u7387\u304c\u4e0a\u304c\u3063\u305f\u300d\u3067\u306f\u306a\u304f\u3001
\u300c\u201c\u6bd4\u8f03\u8868\u3092\u898b\u3066\u5b89\u5fc3\u3057\u305f\u304b\u3089\u201d\u30af\u30ea\u30c3\u30af\u7387\u304c\u4e0a\u304c\u3063\u305f\u300d\u3002<\/p>\n\n\n\n
\u3053\u3046\u66f8\u304f\u3060\u3051\u3067\u3001\u6570\u5b57\u304c\u201c\u4eba\u306e\u884c\u52d5\u201d\u306b\u7d50\u3073\u3064\u304d\u307e\u3059\u3002
\u3053\u306e\u69cb\u6210\u3092\u4fdd\u3064\u3060\u3051\u3067\u3001\u30d7\u30ec\u30bc\u30f3\u4e2d\u3082\u547c\u5438\u304c\u9014\u5207\u308c\u306a\u3044\u3002
\u6570\u5b57\u3092\u8ffd\u3046\u3060\u3051\u306e\u4f1a\u8a71\u304b\u3089\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u3067\u5171\u611f\u3092\u4f5c\u308b\u4f1a\u8a71\u306b\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
\u201c\u6570\u5b57\u3067\u8a9e\u308c\u308b\u30c1\u30fc\u30e0\u201d\u3092\u3064\u304f\u308b<\/h2>\n\n\n\n
\u63d0\u6848\u66f8\u3065\u304f\u308a\u3092\u500b\u4eba\u6280\u306b\u305b\u305a\u3001\u30c1\u30fc\u30e0\u6587\u5316\u306b\u3059\u308b\u306e\u3082\u5927\u4e8b\u3067\u3059\u3002
\u50d5\u306e\u30c1\u30fc\u30e0\u3067\u306f\u3001\u300c\u6570\u5b57\u00d7\u30b9\u30c8\u30fc\u30ea\u30fc\u306e\u4e0b\u66f8\u304d\u4f1a\u300d<\/strong>\u3068\u3044\u304630\u5206\u306e\u5b9a\u4f8b\u3092\u90311\u3067\u3084\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n
\u30e1\u30f3\u30d0\u30fc\u304c\u305d\u308c\u305e\u308c\u306e\u6848\u4ef6\u30c7\u30fc\u30bf\u3092\u6301\u3061\u5bc4\u308a\u3001
\u300c\u3053\u306e\u6570\u5b57\u3001\u4f55\u3092\u8a9e\u3063\u3066\u308b\u3068\u601d\u3046\uff1f\u300d\u3068\u554f\u3044\u304b\u3051\u308b\u3002
\u305d\u3053\u304b\u3089\u300c\u5b9f\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u8ff7\u3063\u3066\u308b\u300d\u300c\u30d6\u30e9\u30f3\u30c9\u30da\u30fc\u30b8\u7d4c\u7531\u304c\u5897\u3048\u3066\u308b\u300d\u306a\u3069\u3001\u30b9\u30c8\u30fc\u30ea\u30fc\u304c\u751f\u307e\u308c\u308b\u3002<\/p>\n\n\n\n
\u3053\u306e\u7fd2\u6163\u3092\u59cb\u3081\u3066\u304b\u3089\u3001\u307f\u3093\u306a\u306e\u6570\u5b57\u306e\u8aad\u307f\u65b9\u304c\u5909\u308f\u308a\u307e\u3057\u305f\u3002
\u4ee5\u524d\u306f\u300c\u4e0a\u304c\u3063\u305f\u30fb\u4e0b\u304c\u3063\u305f\u300d\u3067\u7d42\u308f\u3063\u3066\u3044\u305f\u5831\u544a\u304c\u3001
\u300c\u3069\u3046\u884c\u52d5\u304c\u5909\u308f\u3063\u305f\u304b\u300d\u307e\u3067\u8e0f\u307f\u8fbc\u3081\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3093\u3067\u3059\u3002<\/p>\n\n\n\n
\u63d0\u6848\u66f8\u3092\u201c\u4f5c\u308b\u4eba\u201d\u3067\u306f\u306a\u304f\u3001\u201c\u8a9e\u308c\u308b\u4eba\u201d\u304c\u5897\u3048\u308b\u3002
\u305d\u308c\u304c\u3001\u73fe\u5834\u306b\u539a\u307f\u3092\u6301\u305f\u305b\u307e\u3059\u3002<\/p>\n\n\n\n
\u30c7\u30fc\u30bf\u304c\u201c\u4eba\u3092\u52d5\u304b\u3059\u77ac\u9593\u201d<\/h2>\n\n\n\n
\u50d5\u304c\u5370\u8c61\u306b\u6b8b\u3063\u3066\u3044\u308b\u6848\u4ef6\u304c\u3042\u308a\u307e\u3059\u3002
\u3042\u308b\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u65b0\u88fd\u54c1\u30b5\u30a4\u30c8\u3067\u3001PV\u306f\u597d\u8abf\u306a\u306e\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u4f38\u3073\u60a9\u3093\u3067\u3044\u305f\u3002
\u4f1a\u8b70\u3067\u306f\u300c\u30c7\u30b6\u30a4\u30f3\u306e\u305b\u3044\u300d\u300c\u4fa1\u683c\u304c\u9ad8\u3044\u300d\u3068\u3044\u3063\u305f\u611f\u899a\u8ad6\u304c\u98db\u3073\u4ea4\u3063\u3066\u3044\u305f\u3093\u3067\u3059\u304c\u3001
GA4\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3068\u3001\u300c\u6bd4\u8f03\u8868\u30da\u30fc\u30b8\u300d\u3067\u306e\u96e2\u8131\u304c\u6975\u7aef\u306b\u591a\u304b\u3063\u305f\u3002<\/p>\n\n\n\n
\u50d5\u306f\u305d\u3053\u3067\u30011\u679a\u306e\u30b0\u30e9\u30d5\u3092\u51fa\u3057\u307e\u3057\u305f\u3002
\u300c\u6bd4\u8f03\u8868\u2192\u5546\u54c1\u8a73\u7d30\u300d\u3078\u306e\u9077\u79fb\u7387\u304c\u4ed6\u30da\u30fc\u30b8\u306e\u534a\u5206\u4ee5\u4e0b\u3002
\u305d\u3053\u306b\u201c\u624b\u89e6\u308a\u201d\u3092\u6301\u305f\u305b\u3066\u3053\u3046\u8a00\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n
\n
\u300c\u6bd4\u8f03\u306e\u9014\u4e2d\u3067\u96e2\u8131\u3057\u3066\u3044\u308b\u3001\u3068\u3044\u3046\u3053\u3068\u306f\u201c\u8ff7\u3044\u306e\u9014\u4e2d\u201d\u3067\u8ae6\u3081\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u300d<\/p>\n<\/blockquote>\n\n\n\n
\u3053\u306e\u4e00\u8a00\u3067\u4f1a\u8b70\u306e\u7a7a\u6c17\u304c\u5909\u308f\u3063\u305f\u3002
\u300c\u3058\u3083\u3042\u3001\u6bd4\u8f03\u8868\u306b\u201c\u304a\u3059\u3059\u3081\u201d\u306e\u4e00\u8a00\u3092\u5165\u308c\u3066\u307f\u3088\u3046\u300d\u3068\u8a71\u304c\u9032\u307f\u3001
\u5b9f\u65bd\u5f8c1\u304b\u6708\u3067CVR\u304c1.5\u500d\u306b\u4f38\u3073\u305f\u3093\u3067\u3059\u3002<\/p>\n\n\n\n
\u6570\u5b57\u304c\u4eba\u3092\u52d5\u304b\u3059\u3068\u306f\u3001\u3053\u3046\u3044\u3046\u77ac\u9593\u3067\u3059\u3002
\u30c7\u30fc\u30bf\u3092\u201c\u8a9e\u3089\u305b\u308b\u201d\u3060\u3051\u3067\u306a\u304f\u3001\u201c\u8a9e\u308a\u305f\u304f\u306a\u308b\u201d\u6d41\u308c\u3092\u4f5c\u308b\u3053\u3068\u304c\u3001\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u306e\u8155\u306e\u898b\u305b\u3069\u3053\u308d\u3060\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n
\u300c\u6570\u5024\u00d7\u30b9\u30c8\u30fc\u30ea\u30fc\u300d\u306f\u3001\u6280\u8853\u3067\u306f\u306a\u304f\u7fd2\u6163<\/h2>\n\n\n\n
\u6570\u5b57\u3092\u6271\u3046\u30b9\u30ad\u30eb\u3088\u308a\u3082\u5927\u4e8b\u306a\u306e\u306f\u3001\u201c\u6570\u5b57\u3092\u8a9e\u308b\u7fd2\u6163\u201d\u3067\u3059\u3002
\u63d0\u6848\u66f8\u3092\u4f5c\u308b\u305f\u3073\u306b\u300c\u3053\u306e\u6570\u5b57\u306e\u88cf\u306b\u3001\u4eba\u306f\u3069\u3093\u306a\u884c\u52d5\u3092\u3057\u3066\u3044\u305f\u304b\uff1f\u300d\u3068\u8003\u3048\u308b\u3002
\u305d\u308c\u3092\u7e70\u308a\u8fd4\u3059\u3068\u3001\u81ea\u7136\u306b\u6570\u5b57\u306b\u201c\u6e29\u5ea6\u201d\u304c\u5bbf\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306b\u523a\u3055\u308b\u63d0\u6848\u66f8\u306f\u3001\u6d3e\u624b\u306a\u30b9\u30e9\u30a4\u30c9\u3067\u3082\u3001\u9ad8\u4fa1\u306a\u30c4\u30fc\u30eb\u3067\u3082\u306a\u304f\u3001
\u300c\u4eba\u306e\u884c\u52d5\u3092\u611f\u3058\u308b\u30c7\u30fc\u30bf\u300d<\/strong>\u304b\u3089\u751f\u307e\u308c\u308b\u3002<\/p>\n\n\n\n
\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u306e\u4ed5\u4e8b\u306f\u3001\u6570\u5b57\u3092\u201c\u5831\u544a\u3059\u308b\u201d\u3053\u3068\u3067\u306f\u306a\u304f\u3001
\u6570\u5b57\u306e\u4e2d\u306b\u3042\u308b\u201c\u7269\u8a9e\u201d\u3092\u898b\u3064\u3051\u51fa\u3057\u3066\u4f1d\u3048\u308b\u3053\u3068\u3067\u3059\u3002
\u305d\u308c\u304c\u3067\u304d\u308c\u3070\u3001\u63d0\u6848\u66f8\u306f\u5358\u306a\u308b\u8cc7\u6599\u3067\u306f\u306a\u304f\u3001\u201c\u6b21\u306e\u884c\u52d5\u3092\u751f\u3080\u8d77\u70b9\u201d\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"
\u300c\u6570\u5b57\u3060\u3051\u3058\u3083\u4f1d\u308f\u3089\u306a\u3044\u300d\u3053\u308c\u306f\u3001\u3069\u3093\u306a\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3082\u4e00\u5ea6\u306f\u3076\u3064\u304b\u308b\u58c1\u3067\u3059\u3002Google Analytics\u3001GA4\u3001SNS\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u2026\u2026\u6570\u5b57\u306f\u5c71\u307b\u3069\u3042\u308b\u306e\u306b\u3001\u63d0\u6848\u66f8\u304c\u201c\u901a\u3089\u306a\u3044\u201d\u3002\u9006\u306b\u3001\u611f\u60c5\u7684\u306a\u30b9\u30e9\u30a4\u30c9\u69cb\u6210\u306b\u3059\u308b\u3068\u3001 […]<\/p>\n","protected":false},"author":3,"featured_media":412,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40,41,43,46],"tags":[30,8,71,72],"class_list":["post-426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-field-note","category-seo","category-diection","category-marketing","tag-ga4","tag-web-direction","tag-client-work","tag-data-analysis"],"acf":[],"_links":{"self":[{"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/posts\/426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/comments?post=426"}],"version-history":[{"count":2,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/posts\/426\/revisions"}],"predecessor-version":[{"id":2571,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/posts\/426\/revisions\/2571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/media\/412"}],"wp:attachment":[{"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/media?parent=426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/categories?post=426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sherry-works.com\/field-note\/wp-json\/wp\/v2\/tags?post=426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}